Brand Protection | M&C Communications

Move The Stairs Blog

Precision in a spray: Delivering benefits to consumers

Jan 121 min read

Precision in a spray: Delivering benefits to consumers

Explore the shift from pills to sprays with James Matuszewski, who discusses nootropics, consumer expectations, and standout branding.

25 views0 comments

Jordan Sherman

Nov 10, 20232 min read

What You Don't Know About National & Local Placements for Your CBD Brand

How do you get your story picked up by local news stations and nationwide?

23 views0 comments

Mitch Jelniker

Sep 8, 20232 min read

Using Events to Spotlight Your Brand

Now is the time to get back to in-person cannabis events, says Morris Beagle, our most recent guest on the Move the Stairs podcast!

11 views0 comments

Top ways to get noticed by veteran journalists

Jordan Sherman

Aug 18, 20232 min read

Top ways to get noticed by veteran journalists

Little effort on your part that can be big dividends for your cannabis brand

13 views0 comments

Jordan Sherman

Jul 21, 20232 min read

The case for an alliance in cannabis

Trojan Horse Cannabis's Chris Fontes builds the case for unity in cannabis, building businesses based on consumer satisfaction and safety.

19 views0 comments

Surpassing economic challenges in Cannabis with Green Market Report

Mitch Jelniker

Jul 7, 20232 min read

Surpassing economic challenges in Cannabis with Green Market Report

Jenel Stelton-Holtmeier, Managing Editor for Green Market Report discusses the financial challenges of the cannabis industry.

20 views0 comments

Jordan Sherman

May 19, 20232 min read

Detecting and weathering digital threats to your brand

Every day, businesses face online threats like reputation attacks and brand impersonation. Learn how to shield your cannabis brand.

12 views0 comments

Jordan Sherman

May 5, 20232 min read

How many hats do you wear? Hemp Brand Builder's Joe Linne

If you work in CBD or hemp, you're doing it all! So, how can you execute on protecting your brand? EarthMosts's Joe Linne explains.

14 views0 comments

Recapping NoCo 9 and the state of the hemp/CBD industry

Jordan Sherman

Apr 7, 20232 min read

Recapping NoCo 9 and the state of the hemp/CBD industry

The results are in from our Listening Room conversation with CBD and hemp industry leaders at NoCo 9!

26 views0 comments

Jordan Sherman

Feb 3, 20232 min read

LinkedIn Learnings and Robust Reviews, Colorado Botanicals Keys to Brand Success

Is it time to reassess your "reviews strategy"? Our latest Move the Stairs podcast guest explains how this tactic builds customer loyalty.

21 views0 comments

How an authentic public-facing approach propels cannabis success

Jordan Sherman

Jan 20, 20232 min read

How an authentic public-facing approach propels cannabis success

Read why Veritas Fine Cannabis's President Jon Spadafora credits his company's commitment to authenticity as part of its success story.

19 views0 comments

Mitch Jelniker

Dec 22, 20222 min read

2023 Cannabis Trends You Need To Know

There's still less unknown than known in cannabis, you can take advantage of trends to help your brand succeed in 2023!

27 views0 comments

What do we know about cannabis and its impacts on pets?

Jordan Sherman

Oct 21, 20222 min read

What do we know about cannabis and its impacts on pets?

Charles Lozow, Co-Founder of Veterinary Cannabis Society offers perspectives on what we know and challenges for the pet cannabis industry.

24 views0 comments

Is your cannabis business ready to weather a recession?

Jordan Sherman

Jul 20, 20222 min read

Is your cannabis business ready to weather a recession?

The cannabis industry has never been a part of a recession. MJBizDaily's Bart Schaneman tells us how concerned business owners should be.

11 views0 comments

Jordan Sherman

Jun 7, 20222 min read

Hemp and the Golden Radio build Brand Protection™: HempWood's Greg Wilson

Greg Wilson, inventor of HempWood® discusses why it takes more than a great idea to succeed in the hemp industry.

71 views0 comments

Grow success in cannabis with Franny Tacy

Jordan Sherman

May 26, 20222 min read

Grow success in cannabis with Franny Tacy

Will the FDA regulate CBD as a dietary supplement in 2022? Don't count on it. That's according to our most recent Move the Stairs podcast...

29 views0 comments

Hempitecture's Mattie Mead on Building an Industrial Hemp Success Story

Jordan Sherman

May 16, 20222 min read

Hempitecture's Mattie Mead on Building an Industrial Hemp Success Story

Hempitecture's Mattie Meads on how he's wrestling with- and overcoming- the challenges of running a new industrial hemp business.

23 views0 comments

Jordan Sherman

May 3, 20222 min read

A CNN editor shares how to nab national news coverage of your cannabis brand!

Landing national news coverage for your CBD brand is easier than you think but it does require some work. CNN's Christian DuChatea explains.

9 views0 comments

Crush the hemp crash with FSOil's Megan Duvall

Jordan Sherman

Apr 15, 20222 min read

Crush the hemp crash with FSOil's Megan Duvall

Hemp companies watched as the price of their crops plummeted in 2020, leaving many of them no choice but to close their doors. They...

10 views0 comments

Jordan Sherman

Apr 1, 20222 min read

How to build a trusted medical marijuana brand

How can you build trust in your medical marijuana brand? Debbie Churgai from Americans for Safe Access shares three tips you can do today!

17 views0 comments